SMG are delighted to have brokered an agreement between Banc de Binary and Liverpool FC which will be activated across Europe, Canada, Australia and South Africa.

The global brand, which prides itself on providing the simplest and most user-friendly online trading platform, will benefit from digital marketing support, as well as club hospitality and experiences.

Banc De Binary plan to share the benefits of the deal with its worldwide users through competitions to win money-can’t-buy-prizes on its digital platforms and social media channels.

Billy Hogan, chief commercial officer at Liverpool Football Club, said: “We’re delighted to welcome Banc De Binary as our Official Binary Options Partner in Europe, Canada, Australia and South Africa. The club enjoys tremendously strong support in these regions and we’re excited about the year ahead.Our partnerships are about quality relationships and as a club we feel a great affinity with the drive and ambition reflected by Banc De Binary. We very much look forward to working together.”

Oren Laurent, founder of Banc De Binary, said: “Liverpool FC is exceptionally popular among people in our field. The club’s iconic legacy and unique status in the football world are second to none.“We’re excited to align ourselves with the revered club, which stands as a shining example for determination, success and class. Sharing the club’s vision of achievement and commitment to success, we are thrilled by the opportunity to join forces with Liverpool FC and bring our customers closer to this illustrious club whose core values are truly inspirational.”

Stephen Pearson added “we are thrilled to broker this agreement which we look forward to developing into a long term partnership.”